A quick scan of the most talked-about corporate announcements from the past week. McDonald’s & Netflix team up for KPop Demon Hunters meals. Starting March 31, two new limited-time adult meals arrive at McDonald’s locations, with exclusive photocards and flavors inspired by the chain’s South Korean menu. This is the latest in a string of entertainment-brand crossovers that McDonald’s has leaned into heavily since its “Famous Orders” celebrity meal era. What makes this one different is the cultural specificity — pulling menu items from South Korea rather than just slapping a logo on existing products signals a more sophisticated approach to the K-wave, and an acknowledgment that the franchise’s global menu is itself a marketing asset.